AI-generated imitations of talent (or ‘digital replicas’) are already landing in productions, contracts, and negotiations.
But most professionals were never trained for this shift.
Agencies, executive managers and creative professionals are asked to make important decisions about technology, rights, and ethics — without a clear blueprint or the time to catch-up and learn.
The creative industries are changing fast.
Replique helps you meet this moment with confidence — not confusion.
We exist to address the challenges you face in navigating AI and digital replicas in your work.
We give people in the creative industries the tools, clarity and strategic support to:
Understand what digital replicas mean for their work
Protect themselves and the talent they represent
Lead conversations with professionalism and credibility
What we believe
You shouldn’t need a PhD in AI to protect your company or clients.
Contracts should protect people, not just data or IP.
The creative industry should help shape the rules.
And talent should be part of the future — not left behind.
We bridge law, policy, and creative practice.
We’re not a tech startup. We’re not McKinsey.
We’re legal and industry experts focused on one thing:
helping you lead with clarity in the age of digital replicas.